Mitas and Geoffrey Harris tyres shine bright at Royal Cornwall Show

Thousands of people attended the Royal Cornwall Show, one of the biggest occasions on the agricultural calendar, including farmers, business executives, and enthusiasts. At the event, Mitas' stand displayed its a wide range of radial tires made to help farmers handle day-to-day operations, no matter the machinery.

Geoffrey Harris, a prominent tyre dealer with extensive knowledge of agricultural needs, was key to the success of highlighting Mitas at the event. With decades of experience, Harris engaged with attendees, offering insights and tyre solutions tailored to their daily challenges. His demonstrations of Mitas’ latest tyre products were of great interest, drawing large crowds and sparking meaningful discussions. 

“We are thrilled with the response we received at the Royal Cornwall Show,” said Craig Churstain, Area Sales Manager at Mitas. “Our partnership with Geoffrey Harris Tyres has been invaluable over the years. His expertise, combined with our reliable tyres that meet modern agricultural operations, created a perfect synergy that resonated with the agricultural community. This event has been a fantastic platform for us to demonstrate our commitment to supporting farmers in increasing yields and enhancing their daily operations with reliable solutions.”

A highlight of the display was the Mitas AC 65 tire, a wide-base tire designed for field, grassland, and road use. Its large contact footprint area makes it especially ground-friendly, even under high equipment loads. The optimal tread bar arrangement and flexible sidewalls of the Mitas AC 65 guarantee first-class comfort during fast road travel, supporting speeds of up to 65 km/h.